How to Become a Premium Publisher of Adsense

Google Adsense Premium Publishers are a select group of people who run websites that get tons, literally tons of traffic and are of high quality.These publishers have many advantages and special features that normal Adsense Publishers do not have.

Like every company provides the good employees with perks, Google Adsense also provides the good publishers with a special status with great benefits : The Premium Adsense Publisher. This isn’t a common term on the Adsense forum or Website because Google does not like to disclose much information on this policy.

How to be a Premium Publisher of Adsense?

• Adsense Premium Publisher requires to have at-least 20 Million page views a month or 5 Million search queries leading to their site.
• If Google sees fit to provide you with premium features and they feel that it would help their business, then they will themselves offer you to become a premium publisher.
• TOS documents are often long and written in court Law book style, but if you would like to go through the TOS for understanding clearly every section of the document then we strongly suggest you do so.

Advantages of Adsense Premium Publisher?

• You display 4-5 ads unit on per page to make 500% more increasing CTR.
• Customization of ads is allowed, you can change color, size, font etc of the ads using CSS.
• Have their own Adsense experts and ad managers to call upon at any time.
• Allowed to negotiate the share of earnings being given to the publisher.
• Direct links to search queries allowed (Adsense for search)

Adsense Premium Publishers takes some more advantages than above:

Rid of Ads By Google

If you are a premium publisher then you have option to remove the “Ads by Google ” label from the Adsense ads to make the ads look much more professional without google's advertisement. They can customise and write anything they want as label indeed leading to a great increase in CTR. It goes best with clicking as users usually avoid labeled ads and in such a way Premium Adsense get a +1 to get ads clicked much more than normal Adsense Publishers.

The below image is a latest screenshot of a post from about.com where these are Google Adsense Ads. Being an Adsense Premium Publisher, it is not mandatory for about.com to add Ads by Google and about.com can add a custom text just like it added Sponsered Links.

Customised Ad Format

Adsense Premium Publishers have a main benefit of customising Adsense ads according to their own wish. They can create a custom size of ad , change its colour , change the text color and much more changes. They can create the apt size for their websites giving website a much organised look. While many people try to copy such ad formats by editing Adsense code, they land up in disabling their Adsense accounts as  editing Adsense code is against the TOS of Google Adsense. Like ib below image.

Negotiated Revenue Terms

Google negotiates the price of ads with Premium Adsense Publishers before showcasing them on their website. Both Adsense and publisher negotiate on prices and sign a contract for a specified term of time to work together . The share percentage is decided upon and an agreement is signed between the two. If you’re not yet an Adsense user due to any reasons do checkout Best Adsense Alternatives .

To become an Adsense Premium Publisher , all you can do is contact Adsense after achieveing the minimum requirements. Else, Adsense keeps a check and will automatically email you once they find a quality publisher in you . They would send an email informing you about Adsense Premium Publisher.

Adsense Ads in Adult and Gamlbing Related Pages

Although Google strictly bans putting Adsense Ads on Casino Related and Adult Pages, Premium Adsense publishers are allowed to put Ads by Google on such pages with no restrictions.

Direct Linking to Adsense for Search Results

While Adsense policies forbid the publishers to create direct links to “Adsense for Search “  results, Premium Adsense Publishers are forbidden from such limitations. They can provide direct link to adsense for search pages containing only adsense ads with nil content present on the page. The below keywords on about.com are direct adsense for search keywords which would display only adsense ads search result. This provides a great pump up to Adsense Premium Publishers.

About.com is a premium Adsense Publisher and has put direct links to Adsense Search Results helping in CTR . It is a great bump up for Adsense Premium Publishers. The left image shows how about.com adds direct Adsense Search Keywords in the sidebar.

Don't Misplace Your Ads

Please follow these links and also read Where should we place our ads to learn in detail which ad placements are in direct violation of their terms:

• Don't Formatting content to mimic ads
• Don't Placing ads under a misleading heading
• Don't place Ads in a software application
• Don't Aligning images with ads
• Don't Placing ads to make it difficult to distinguish ads and content
• Ads should not place in emails
• Ads should not place on pages behind a login
• Last but not the least don't encouraging accidental clicks

So becoming a Google Adsense Premium Publisher is a tough task, but once you are a Google Adsense Premium Publisher, then your earnings will sky rocket and you can truly earn a six figure income.